Explore sustainability in action
Siemens
The Economist launched a challenge to create
the new film “Explore sustainability in action” for the Siemens brand. The main idea was to have a continuous camera that goes in and out of scenes as if we were traveling in the film. In this way we were able to demonstrate this idea of a cycle in action.
Credits
2021
Client: Siemens
Agency: The Economist
Production: Stefan Georgiou - The Economist
Creative Director: Ibs Ajayi - The Economist
Production Company: HomemBala
Creative Director: Pedro Gonçalves and Nuno Gonçalves
Director: Nuno Gonçalves
Project manager: Pedro Gonçalves
Art direction: Diana Oliveira
Illustration: Diana Oliveira
Character design: Pedro Gonçalves and Bandido
2D Animation: Nuno Gonçalves and José Vieira
3D models and animation: Marcos Morais
Sound Design: Ergonoise
Agency: The Economist
Production: Stefan Georgiou - The Economist
Creative Director: Ibs Ajayi - The Economist
Production Company: HomemBala
Creative Director: Pedro Gonçalves and Nuno Gonçalves
Director: Nuno Gonçalves
Project manager: Pedro Gonçalves
Art direction: Diana Oliveira
Illustration: Diana Oliveira
Character design: Pedro Gonçalves and Bandido
2D Animation: Nuno Gonçalves and José Vieira
3D models and animation: Marcos Morais
Sound Design: Ergonoise
