Bairro Feliz
Pingo Doce
Film made in partnership with BBDO, for the supermarket chain Pingo Doce, to promote the Bairro Feliz Program. This program invites neighbors and institutions to create a project to improve their neighborhood. The most voted idea in each neighborhood where there is a Pingo Doce will receive a prize of 1000 € for the implementation of the project. The objective was to present and explain the program in a simple way and to explore a cheerful and dynamic animation language.
![](https://freight.cargo.site/t/original/i/d8f205db571a6c0cd50c5e61c8ecd07560b55e52f7688e227f6b738bf571c52e/frame_frame_run.gif)
![](https://freight.cargo.site/t/original/i/8e2a172aa41cbc8eb6f5b0e054fe1b2ad1463fd3e513d7af63658f001279b194/RUN.gif)
![](https://freight.cargo.site/t/original/i/695f1f3288cdd02e690abcf71c2dc115ea7700bf5bdff4b1c1e7fb959e11d67b/frame_frame_hand.gif)
![](https://freight.cargo.site/t/original/i/ad154d2089cdece3d5254fa17b8f6ee2b29e9c96b23b0d3617e6a581e55e4119/HANDUP-super-final.gif)
![](https://freight.cargo.site/t/original/i/e4669dfc01a053a7755176e0c91edf41530ab134764cc29621b543dd401e3d34/frame_frame_swing.gif)
![](https://freight.cargo.site/t/original/i/186ae357c2193c00c04e5052f7f49173ccc17fa28e065ceff0959085d775afef/SWING.gif)
![](https://freight.cargo.site/t/original/i/e21c8253c3c2b2516100ae70f7f1dff9db60ead46d7a90a440b3d58ed67f9a57/Abelha-360.gif)
![](https://freight.cargo.site/t/original/i/706d534551f207175fefab23014ce9f999cef8b8e38d46ec3dfd5eda887775d0/abelha.gif)
![](https://freight.cargo.site/t/original/i/67a52f27bed449ce4d51db602180bea17f74f8c994275c50343860b1841317e1/Passaro-360.gif)
![](https://freight.cargo.site/t/original/i/6c9cbb4d5f96b77a1a86874d9dabd44940de2784472083d47d175ee15f9bb423/render_passaro.gif)
![](https://freight.cargo.site/t/original/i/d2e47662d16f5db4cf6d2f7e57db1db22cd002a11e2fa2977513c41e58cf96a0/teste.gif)
![](https://freight.cargo.site/t/original/i/0f987d0ea7695f5e7dda31ed72bef900a953c9840e8236ebfe2678c460b7c8ff/2_gif.gif)
Credits
2021
Client: Pingo Doce
Agency: BBDO
Creative Director: Marco Pacheco
Art Director: António Belchior
Copywriter: Augusto Barata
Account: Rita Morais
Project Manager: Ana Rondão
Production Company: HomemBala
Project Manager: Marina Botelho
Director: Nuno Gonçalves
Character Animation: José Teixeira - Bandido
Clean-up: André Cunha and Diana Oliveira
2D Animation: Nuno Gonçalves and Zé Vieira
3D Animation: Nuno Gonçalves and Marcos Morais
3D Models: Marcos Morais
Sound Design and Post-Production: Ergonoise
Agency: BBDO
Creative Director: Marco Pacheco
Art Director: António Belchior
Copywriter: Augusto Barata
Account: Rita Morais
Project Manager: Ana Rondão
Production Company: HomemBala
Project Manager: Marina Botelho
Director: Nuno Gonçalves
Character Animation: José Teixeira - Bandido
Clean-up: André Cunha and Diana Oliveira
2D Animation: Nuno Gonçalves and Zé Vieira
3D Animation: Nuno Gonçalves and Marcos Morais
3D Models: Marcos Morais
Sound Design and Post-Production: Ergonoise