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FIFA Guardians


FIFA
FIFA launched a new dedicated programme and toolkit called FIFA Guardians™ for its Members Associations. This was designed to enhance child safeguarding standards within football.
VMLY&R helped FIFA to develop an engaging brand, able to provoke a sense of responsibility and make child safeguarding an imperative mission and invited HomemBala to direct and animate the videos.








Credits


2019

Client: FIFA
Agency: VMLY&R
Creative Director: Hélder Pombinho
Project Director: Pedro Gonzalez
Designer: Bernardo Majer
Layout Design: Alexandra Mendes

Brandvoicer: Ana Pessanha
Animation: Zé Vieira and Nuno Gonçalves
Video Editing: Pedro Teixeira
Sound Design and Audio Post Production: Ergonoise








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